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Sub-theme
16:
Slippery dance floors: The changing role and responsibility of
business in a global society
Convenors:
Call for papers
Economic activities require the existence of rules and
their enforcement as preconditions that the market cannot generate
itself. Current theorizing on corporate social responsibility (CSR)
builds on the assumption of an intact regulatory environment, where
national legislation and the values of social communities clearly
prescribe appropriate business behavior. To borrow a metaphor from the
general theme of the EGOS 2007 conference, national societies can be
regarded as the "dance instructors" who set and enforce the rules on
the "dance floor" of economic exchange. However, the pluralization of
modern society (understood as the threefold process of
individualization, the devaluation of tradition, and the globalization
of society) results in a loss of cultural homogeneity and erodes the
national context of governance. Therefore, synchronizing corporate
behavior and societal demands by a quiet isomorphic adaptation to the
rules of the game on the dance floor no longer works.
Navigating on increasingly slippery dance floors, some
multinational corporations have started to restructure their role from
simply following the rules to creating the rules of the
economic game. Anecdotal evidence shows that some corporations have
already assumed responsibilities that once were regarded as belonging
to government. They engage in public health, education, social
security, and protection of human rights while operating in countries
with repressive regimes. They address social ills such as AIDS,
malnutrition, homelessness, and illiteracy. They engage in
self-regulation to fill global gaps in legal regulation and to promote
societal peace and stability. Some corporations do not simply comply
with societal standards in legal and moral terms; they engage in
discourses that aim at setting or redefining those
standards in a changing, globalizing world. Those activities go beyond
the mainstream understanding of stakeholder responsibility and
corporate social responsibility. Globalizing society erodes
established ideas about the division of labor between the political
and economic spheres and calls for a fresh view concerning the role of
business in society. These phenomena need to be embedded in a new
concept of the business firm as an economic and political actor
in market societies.
The task for this workshop is to discuss the
consequences of the social and political mandate of the corporation
and to examine the implications for the theory of the firm. The
proposed workshop therefore seeks to identify and foster emerging
research streams relevant to organization studies, and to provide a
framework for academic debate on the role of business in a global
society.
We would like to see the workshop group advance the
discussion in two main directions that address the philosophical,
theoretical, and practical domains:
Theoretical concepts of political CSR
Papers here might address questions such as the
following:
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What does corporate social responsibility mean in a
post-national world?
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Do companies have a political responsibility and if
so how can it be defined?
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What are the consequences of a political conception
of corporate social responsibility for the mainstream theory of the
firm? Do we need a new theory of the firm?
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What does the future of democratic governance look
like and what is the corporate role therein? How can the activities
of companies be democratically controlled? What are the problems
caused by political strategies and political lobbying on the part of
corporations?
-
What social standards will be acceptable in a global
context?
-
What are the future trends in corporate
accountability, corporate reporting, corporate transparency, and
corporate governance?
Implications for organization theory building
-
Possible topics might include (but are not
restricted to) the following:
-
What are the consequences of globalization for
institutional theories of organizational legitimacy?
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What can be learned from the emerging forms of
cooperation between multinationals and NGOs (e.g. the Forest
Stewardship Council)?
-
What is the role of leadership in this new societal
context?
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What internal consequences are produced by the
responsibility toward external constituencies? Which organizational
structures support the new role of business?
-
What boundary spanning activities are required to
improve the corporate understanding of the changing context of
decision-making?
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How do corporations try to deal with their enlarged
role? What best practices have evolved?
-
How can internal mechanisms of sense-making be
adapted to the changing context?
We invite both theoretical and empirical contributions
that help us to better understand global corporate responsibility.
Papers that argue across the potentially relevant disciplines (organization
studies, business ethics & CSR, legal studies, political theory, etc.)
would be particularly welcome.
EGOS has a long tradition of providing a forum for
exchange and discussion rather than presentation of papers only.
Therefore, the conference is organized in workshop form, which implies
that every participant spends the conference in the subgroup where
his/her paper is presented. Half the time is dedicated to paper
presentation while the other half is free for discussion within the
group. Therefore it is also a prerequisite that participants of the
subgroup are familiar with all papers presented. The papers will be
accessible on the conference website one month in advance. This
workshop format allows for an intense, three-days immersion in a
particular area of research and provides opportunities for profound
exchange and learning within a group of international scholars.
Further information can be found on the conference website: http://www.egosnet.org/.
About the convenors
Guido Palazzo is Assistant Professor for Business
Ethics at the University of Lausanne (Switzerland). He graduated in
Business Administration at the University of Bamberg (Germany) and
earned his PhD in Political Philosophy (1999) from the University of
Marburg (Germany). His research interests are in Corporate Social
Responsibility, Corporate Branding, Democratic Theory, and
Organizational Ethics. His work has appeared in journals such as
Business Ethics Quarterly (forthcoming), Journal of Business
Ethics, Academy of Management Review (forthcoming) and
Technology Analysis and Strategic Management.
Homepage: www.hec.unil.ch/gpalazzo
Andreas Georg Scherer holds the Chair of
Foundations of Business Administration and Theories of the Firm at the
University of Zurich (Switzerland). His research interests are in
Business Ethics, International Management, Organization Theory,
Philosophy of Science, and Strategic Management. His work has appeared
in Academy of Management Review, Advances in Strategic Management,
Business Ethics Quarterly, Journal of Business Ethics,
M@n@gement, Management International Review,
Organization, Organization Studies, and other journals. He
is a member of the editorial boards of Business Ethics Quarterly,
Organization, and Organization Studies.
Homepage: www.unizh.ch/iou/bwl
Gary R. Weaver is editor-in-chief of Business
Ethics Quarterly, and professor at the University of Delaware’s Alfred
Lerner College of Business and Economics. His research interests lie
in both micro- and macro-level business ethics from both social
scientific and philosophical perspectives, and in metatheoretical
issues in business ethics theory and research. He is coauthor (with
Linda Treviño) of Managing Ethics in Business Organizations: Social
Scientific Perspectives (Stanford University Press, 2003). His
research has appeared in Academy of Management Review, Academy of
Management Journal, Organization Studies, Business Ethics Quarterly,
Human Relations, California Management Review, Business and Society,
and other journals. He serves on the editorial boards of the Academy
of Management Review and the Journal of Management.
Homepage: www.buec.udel.edu/weaverg/weaverindex.htm
Dirk Matten holds the Chair in Business Ethics at
Royal Holloway, University of London and is Director of the Centre for
Research into Sustainability. He is also a Visiting Professor at the
ICCSR at Nottingham University. His work has appeared in many
international journals including Academy of Management Review, Journal
of Management Studies, Organization Studies, Human Relations, Business
Ethics Quarterly and Journal of Business Ethics. He holds a PhD and
the Habilitation from Düsseldorf University and has taught and done
research at universities in Australia, Belgium, Britain, the Czech
Republic, France, Germany, Italy and the US.
Homepage: http://www.rhul.ac.uk/Management/cris/index.html
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